Anchor rolls out its new range of advance- EFFR cables for the Indian market


These are India’s first advance FR –PVC (Flame retardant- Polyvinyle chloride compound equipped)   Extra Flexible Germfree Antibacterial wires, insulated with advance formulated compound of special ingredients carrying extra fire-fighting properties, higher oxygen and temperature index than those of the normal PVC compounds. 

Keeping pace with technological innovations and ever-growing customer expectations, Anchor has developed this new range of highly flexible wires in conformance with IS 694 to deliver top-in-the-class performance at a very competitive price. The complete range is manufactured in state-of-the-art manufacturing facilities in Daman and Kutch. These wires contain unbreakable stress inhalers while the conductors are supported by an extra 60 % annealing to offer more flexibility and bending capability for enhancing the wire’s  bending radius, enabling it to deliver excellent performance even in harsh electrical conditions. The range comes with a higher temperature index of 300 degrees Celsius against 250 degree Celsius exceeding the specified electrical standard. Special PVC insulation prevents current leakage on bunched conductors, especially in control panel applications. In addition to this, it is India’ s only wire with 100++ conductivity, reduced heat generation and power saving resulting in reduced electricity bills. It is the World’s 1st Germ-Free Wire that adheres to ASTM & JIS standards.  

Speaking on the launch, Mr.Ashok Gangar- Director Sales and Marketing said,“ With the introduction of the new range of EFFR wires, Anchor continues to deliver best-in-the-class experience to its customers along with catering to the affordability aspect,  along with enhanced product quality.  With the launch of the new  EFFR range, Anchor intends to offer a robust safety solution at a price-point convenient for budget housing projects.”