Panasonic launches its first experience store in Hyderabad

2020-03-19

The exclusive store launch supplements the brand’s plan to expand its retail footprint and open 130 such stores across Tier 1 and Tier 2 markets in India

Panasonic Life Solutions launched its first exclusive store in Hyderabad. Spread across 6,000 sq. ft, the new store showcases products ranging from advanced Electrical Wiring Devices, Switchgear, Wires, LED lighting solutions, IAQ (Fans) and Water Heaters for the residential, commercial, and industrial segment. The move supplements the brand’s plan to augment its retail presence in India.

“We plan to open 130 such stores across Tier 1 and Tier 2 markets in India by end of FY21-22 to cater to the growing need of the ECM (Electrical and Construction Material) Industry. The exclusive store will showcase our Energy Recovery Ventilator (ERV), Electronic Automatic Toilet seats and Bathroom Dryers enabling the consumers to experience the next-generation technology”, said Vivek Sharma, MD, Panasonic Life Solutions India.

The 100 brand stores would be set up in a Franchise Owned and Franchise Operated (FOFO) model. At present, the company has 7 manufacturing units running across 4 locations in the country. Panasonic Life Solutions India (formerly known as Anchor Electrical) is a wholly-owned subsidiary of Panasonic Corporation.

Reference: Retail 4 Growth