Anchor by Panasonic unveils first of its kind IoT enabled smart plug kit- ‘Vetaar’


Mumbai, XX August, 2018: Anchor Electricals Private Limited, a wholly owned subsidiary of Panasonic Corporation has introduced first-of-its kind, ‘Vetaar’, an IoT enabled smart plug kit that controls all sort of home appliances, on the go with the ease of a smart phone. A revolution in home automation technology, Vetaar adds intelligence to a non-smart product by providing flexibility to the user. This smart adaptor plug can be accessed digitally through the Android and ios app on the smart devices and can be controlled and managed from anywhere, thereby providing convenience to the consumers and transforming houses to smarter homes. The product is priced at XX and is exclusively available on Amazon and Flipkart.

IoT is no more a futuristic technology trend. Brands are now focusing on creating value to the customers through Internet of Things and are looking for ways to differentiate themselves from the competition. The accelerating pace of innovation related to IoT is unleashing a wave of connected smart products and services that are becoming important to everyday life.

Taking cognizance of this phenomenon, Anchor has launched Vetaar, which is equipped with latest Zigbee gateway. This revolutionary smart plug consumes low power, avoids multipath, and supports mesh-networking and multi-hopping making it flexible and expandable over a long range. It also has an advanced security layer making it immune to cyberattacks. Additionally, the product can work with Amazon Alexa and can connect directly to Amazon Echo Plus (without a Zigbee Gateway) and operate through Amazon Echo and Echo Dot (with Zigbee Gateway).

Announcing the launch, Mr. Vivek Sharma, Managing Director of Anchor Electricals Private Limited, the Electricals arm of Panasonic Corporation said,” IoT technology will play a crucial role in effectively building the future of connected smart homes. Today, consumers are looking for innovations and advanced technologies when it comes to buying products. They demand for easy access to services and a customized and consistent experience at each stage of their purchase. Through this launch, Anchor by Panasonic is engineering smart solutions, to create the next generation of smart appliances. Also, we will be able to track and record consumer behavior and buying patterns which will in turn help in making smart and customized product recommendations in future.”


Product Features:

  • Control: Control your appliances from any corner of the world
  • Schedule: Schedule your appliances according to your lifestyle
  • Security: Operate your home lighting to keep burglars away
  • Convenience: Operate any appliance with your Smartphone
  • Lightweight; Plug & play; No installation required

Additional Features:

  • Works with Amazon Alexa: Vetaar Smart Plug can connect directly to Amazon Echo Plus (without a Zigbee Gateway); It can also be operated through Amazon Echo and Echo Dot (with Zigbee Gateway)
  • Zigbee Technology: Reliable connectivity with low power consumption; Range is not a constraint due to Mesh-networking and multi-hopping ability of Zigbee technology
  • Up to 250 individual Smart Plugs can be connected to single Zigbee Gateway
  • Secure IoT Cloud: ensures security of your data
  • Secured TLS1.2 Encrypted communication
  • Auto-LAN feature : LAN based at home; Cloud based when outside
  • Last status of the Smart plug gets restored after power is restored
  • Plug made for Indian Sockets
  • Surge protection up to 2.0 kV Surge
  • Indication available on the Plug for Paired/Unpaired status, Power ON/OFF status
  • Manual ON/OFF feature available
  • Flame Retardant Poly Carbonate Enclosure
  • Invite family members to control your Smart Plug
  • No annual subscription, no extra hidden charges, Lifetime free cloud support