Panasonic Life Solutions India launches ‘Tiona’, expands their mid-modular switch range in India


Hyderabad, November 15, 2022: Panasonic Life Solutions India (PLSIND), The largest manufacturer of Electrical Switches and one of the largest ECM companies in country, today announced the launch of 'Tiona' - The new mid-modular switch range. The elegant range of switches will be available in various fits and finishes, altogether adding a luxurious appeal to the pre-existing portfolio. Tiona is designed keeping in mind the ever-evolving modern consumers, who opt for products that reflect their personalities. The comprehensive range includes aesthetically designed colorful switches, sockets, support accessories and modular plates, which will be first introduced in Andhra Pradesh, Telangana, and Karnataka before expanding to other markets.

PLSIND has also assured that consumer gets complete value for money by including features such as zero carbon deposition, which will result in extended durability and great performance. This ISI-marked series uses Engineering FR Grade UV  Stabilized Polycarbonate material, Bimetal Rivets for enhanced electrical conduction and product longevity, Arc shield to prevent spark visibility, IP20 Protection, and Child Safety Shutter for all outlets to assure end users' safety.

Tiona is a great example of beauty, colorful designs, and functionality. It’s soft operation and a low sound click offers a delightful user experience and is suitable for installation on furniture, textured walls or tiles. The Modular Plates can be installed Vertically and Horizontally as per customer choice. Also, accessories can be loaded and unloaded from front to facilitate easy installation / change / renovation, as required.

Tiona switches are tested for 1 Lakh operations, and the sockets are tested for 5000 operations, as part of Panasonic Life Solutions India's ongoing commitment to user safety.


Speaking on the occasion Managing Director, Mr Yoshiyuki Kato, said, “We are delighted to introduce "Tiona" to
the Southern market, which offers cutting-edge switches with beautiful designs. We believe in safety and quality,and we strive to give our customers that experience with Tiona switches. The region has always embraced our switches, and this introduction will further strengthen our position. Panasonic Life Solutions India will keep up the momentum by introducing new and world class products and expanding its distribution network PAN India”.

Further, Mr. Rajesh Nandwani, Director Wiring Devices, added that, “Staying true to our commitment of offering ‘one-stop-solution’ to our discerning patrons, it is a pleasure to launch the aesthetically designed, functional and affordable Tiona range in southern India. The range boasts safe and secure operation, IP20 Protection, long operational life of 1 lakh operations and use of sustainably sourced material. The range has been developed with Japanese technology and is being completely manufactured at our ultra-modern facilities in India. We have been the market leaders in the switch and socket industry and believe that the range will further bolster our position in the modular switch range space as we expand further”.

Commenting on the launch, Mr. Sunil Narula, Sr. Vice President and Nation Sales Head – Power Trade, added that,  “Today, a number of young consumers are getting involved in upgrading their homes with latest additions which complement their personalities. Tiona fits this space perfectly with its aesthetically designed and colorful range”.

At Panasonic, we not only focus on design, but also on safety and quality, which are at the core of any innovation for us, while we aim to meet the demand of our evolving consumer through the length and breadth of the country.Adding to this Mr. Narula added,” that along with introducing trending products a robust supply chain is a key to ensuring that these products reach the consumers in no time. PLSIND is strengthening distribution and dealer networks which will enable the range to reach the nooks and corner of the country in a very short period of time.”

About Panasonic Life Solutions Pvt Ltd India:
Panasonic Life Solutions India Pvt Ltd. (formerly known as Anchor Electricals Pvt Ltd) is a wholly owned subsidiary of  Panasonic Holding Corporation, Japan and is the leading Electrical Construction Material company with a presence across India. It is a trusted brand for consumer electrical products and solutions, offering an extensive range of products that include: Wiring Devices (Switch, Socket and Accessories), Wires & Cables, Switchgear,Conduit Pipes and boxes, Solar Modules, Inverters & Solar EPC Solutions, Residential and Commercial Lighting, IoT& Home Automation, IAQ (Indoor Air Quality / Fans), Water Heaters, EV Infrastructure/Chargers, Housing Solutions like Modular Kitchen, Wardrobe, Electronic Toilet Seat (ETS) and Clothes Drying System, KMEW Boards, to name a few.

In India, the company has 29 offices in 27 cities, along with a Research and Development centre in Bangalore; and employs over 10,000 professionals. It has seven state-of-the-art manufacturing units in India and is manufacturing cutting-edge electrical products, synonymous with quality. Recognised as one of the Best Brands in the Electrical Construction Material segments, Panasonic Life Solutions India has established itself as a market leader as a one-stop solution provider of    commercial, industrial, and home solutions in the electrical, renewable, and housing

For more information, please contact: 
Yayati Gaikwad| + 91 9821861158 |
Prashant Tandon | +91 9886160076 |